Privacy Policy

Last updated: 29 May 2026. This Privacy Policy explains how 12VPower.com.au collects, uses, and protects your personal information under the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

12VPower.com.au (“we”, “our”, “us”) is committed to protecting your privacy. By using this website (“the Website”), you consent to the collection and use of your personal information as described in this policy. If you do not agree with this policy, please do not use the Website.

1. What Personal Information We Collect

1.1 Information You Provide Directly

We may collect personal information you voluntarily provide when you:

  • Submit or claim a business listing (name, business name, email address, phone number, address, website URL);
  • Contact us via the contact form (name, email address, message content);
  • Register for an account (name, email address, password);
  • Submit a review or enquiry about a listed business;
  • Subscribe to any newsletter or updates (email address).

1.2 Information Collected Automatically

When you visit the Website, we may automatically collect certain technical information, including:

  • Your IP address and approximate geographic location;
  • Browser type and version;
  • Pages visited and time spent on the Website;
  • Referring website or search terms used to reach the Website;
  • Device type (desktop, mobile, tablet).

This information is collected via cookies and similar technologies, and by our hosting and analytics providers. It is used in aggregate and is not typically linked to your identity.

1.3 Payment Information

If you purchase a paid listing, payment is processed by a third-party payment provider (such as Stripe or PayPal). 12VPower.com.au does not store your full credit card or banking details. Please refer to the relevant payment provider’s privacy policy for information on how they handle your data.

2. How We Use Your Personal Information

We use the personal information we collect for the following purposes:

  • To display and manage your business listing on the Website;
  • To communicate with you about your listing, account, or enquiry;
  • To process payments for paid listing tiers;
  • To send you service updates, newsletters, or promotional content (only where you have opted in);
  • To improve the Website, its content, and user experience;
  • To detect, investigate, and prevent fraud or misuse of the Website;
  • To comply with our legal obligations.

We will not use your personal information for any purpose that is incompatible with the purpose for which it was collected, without your consent.

3. Cookies and Tracking Technologies

Please refer to our Cookie Policy.

4. Disclosure of Personal Information

4.1 Third Parties We Share Information With

We do not sell your personal information. We may share your information with:

  • Hosting and infrastructure providers (who store the Website’s data on our behalf);
  • Analytics providers (e.g. Google Analytics — data is anonymised and aggregated);
  • Payment processors (solely for the purpose of processing your transaction);
  • Email marketing platforms (if you have opted in to communications);
  • Law enforcement or government agencies, where required by law or to protect the safety of persons.

4.2 Business Listing Information

Please be aware that information you submit as part of a business listing — including your business name, address, phone number, and website — is intended for public display on the Website. Do not include personal information in your listing that you do not wish to be publicly visible.

4.3 Overseas Disclosure

Some of our third-party service providers (including analytics and email platforms) may store or process data on servers located outside Australia. Where this occurs, we take reasonable steps to ensure those providers handle your data in a manner consistent with the Australian Privacy Principles.

5. Affiliate Links and Third-Party Websites

The Website contains affiliate links to third-party retailers and product pages. When you click an affiliate link, a tracking cookie may be placed on your device by the third-party retailer to attribute any resulting purchase to 12VPower.com.au. This tracking is governed by the privacy policy of the third-party website, not this policy.

We are not responsible for the privacy practices of any third-party website linked from the Website. We encourage you to review the privacy policy of any external site you visit.

6. Data Security

We take reasonable steps to protect the personal information we hold from misuse, interference, loss, unauthorised access, modification, or disclosure. These measures include:

  • SSL/TLS encryption for data transmitted to and from the Website;
  • Secure, password-protected hosting infrastructure;
  • Limiting access to personal information to authorised personnel only;
  • Use of reputable third-party platforms with their own security standards.

No method of transmission over the internet is completely secure. While we strive to protect your personal information, we cannot guarantee absolute security. If you believe your data has been compromised, please contact us immediately.

7. Retention of Personal Information

We retain personal information for as long as necessary to fulfil the purpose for which it was collected, or as required by law. Specifically:

  • Business listing data is retained for the duration of your listing and for a reasonable period thereafter in case of disputes;
  • Contact form enquiries are retained for up to 2 years;
  • Transactional data related to paid listings may be retained for up to 7 years for accounting and tax purposes;
  • Analytics data is retained in accordance with the policies of our analytics providers (typically 26 months for Google Analytics).

When personal information is no longer required, we take reasonable steps to destroy or de-identify it.

8. Accessing and Correcting Your Information

Under the Australian Privacy Principles, you have the right to:

  • Request access to the personal information we hold about you;
  • Request correction of any personal information that is inaccurate, out of date, or incomplete;
  • Opt out of receiving marketing communications at any time by using the unsubscribe link in any email or by contacting us directly.

To make an access or correction request, please contact us via the contact form on the Website. We will respond to your request within 30 days. In some circumstances, we may be required to refuse access — if this occurs, we will explain the reason in writing.

9. Privacy Complaints

If you believe we have handled your personal information in a way that breaches the Australian Privacy Principles, you may lodge a complaint by contacting us via the Website. We will acknowledge your complaint within 5 business days and aim to resolve it within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au or by calling 1300 363 992.

10. Children’s Privacy

The Website is not directed at children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The updated policy will be posted on the Website with a revised “Last updated” date. We encourage you to review this policy periodically. Your continued use of the Website after any changes constitutes your acceptance of the updated policy.

12. Contact Us

For any questions, concerns, or requests relating to this Privacy Policy or the handling of your personal information, please contact us via the contact form on 12VPower.com.au.


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